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Roofer MBA

When Payroll's on the Line, Meet on Cash Every Day

On the list of fires: “the cash war room

Module 6 · The Money System · Play 5 of 22

In a hurry? ↓ Do this this week

The problem in one breath

It's the week payroll might not clear. Money's owed all over town, a big check hasn't landed, and the account's too thin to cover Friday. This is the moment the weekly rhythm isn't enough — you can't wait seven days to find out whether the cash came in.

Why it happens

Cash crunches don't announce themselves a month out. A slow-pay stretch, a storm job whose insurance money is stuck, a winter week with nothing closing — and suddenly the buffer's gone and payroll is days away. The weekly money meeting (Play 1) is built for steady state, not for a fire. When the fire's this hot, once a week is too slow: you need eyes on the money every single day until it's out.

The play

Run a daily cash war room — ten minutes, standing, money only — until the crunch clears, then stop.

  1. Call it, and cap it at ten minutes. When cash gets tight enough to threaten payroll, say it out loud: we're on a daily money huddle until this clears. Same time every morning, ten minutes, standing. It's a fire drill, not a meeting.
  2. Only the people who touch the money. You, the office manager, whoever's making collection calls. Not the whole crew — this isn't their meeting, and pulling them in just spreads the worry without moving a single dollar.
  3. Report yesterday, done or not. Go around: what came in since yesterday? Every collection call made — and what the answer was, not just "I called." What's promised to land today or tomorrow? Out loud, no soft "I'm working on it." Either the money moved or it didn't.
  4. Name today's moves — one name, one by-when each. Every open dollar gets today's next step and one name on it (Module 2, "One List for Every Promise"). They go on the promise list like everything else, so tomorrow's huddle opens by reading yesterday's — done or not — before anything new.
  5. Kill it when the crisis clears. The war room is temporary on purpose. The day payroll's safe and the crunch is behind you, stop the daily and drop back to the weekly money meeting (Play 1). A war room that never ends stops being an emergency and turns into noise nobody listens to.

Ground it where roofing cash really gets tight: the dead winter stretch when nothing's closing, or the storm job where the insurance money hasn't come through yet. But keep the war room aimed at one thing — rallying everyone who touches the money to get cash in the door this week. It is not the place to fix your whole cash picture. How many weeks of payroll to keep in reserve, and how an insurance supplement actually works, are real numbers and rules that ride on your own seasonal cash and your carrier's policy — we won't invent them here.

The winter reserve calculator (M6-11) walks you through building your own reserve number; the supplement worksheet (M6-08) is where that fight gets run. This play is the emergency drill, not the cash math.

Do this this week

Only if payroll is actually at risk this week: call the first cash war room for tomorrow morning — ten minutes, standing, just the people who touch the money — and go around on what came in, what's promised, and one next move with a name on each open dollar. If you're not in a crunch, you don't run this yet; just know the drill so it's ready the week you need it.

The tool

No spreadsheet. The daily war-room checklist — run it the same every morning until the crunch clears:

  CASH WAR ROOM — 10 MIN, STANDING, MONEY ONLY, DAILY UNTIL IT CLEARS

  Who's here:  owner + office manager + whoever's chasing money.   Nobody else.

  1. IN THE DOOR?    What cash landed since yesterday?  (real dollars, not promises)
  2. CALLS MADE?     Every collection call — who, and what they said.  Done or not.
  3. LANDING NEXT?   What's promised to come in today / tomorrow — and from who?
  4. TODAY'S MOVES?  Each open dollar → one name + next step → onto the promise list.

  Stop the daily the day payroll's safe.  Drop back to the weekly money meeting.

If your crew is 1099

Nothing to adjust — the war room is an inside-office cash huddle among the people who bill and collect, not anything to do with directing a field crew. W2 or sub, it doesn't change who sits in the room chasing the money.

One more thing: this play is how we run a shop — it's not legal advice. Rules change by state and by contract, so before you act on the legal-sounding parts, run them past your own attorney or accountant. It's your business, and what you do with any of this is your call and your responsibility.

The one thing

Do this this week

Only if payroll is actually at risk this week: call the first cash war room for tomorrow morning — ten minutes, standing, just the people who touch the money — and go around on what came in, what's promised, and one next move with a name on each open dollar. If you're not in a crunch, you don't run this yet; just know the drill so it's ready the week you need it.

Take it with you

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Same fire

Winter's coming and cash is thin

All the fires →

Fixed this?

A cash cushion only holds if the jobs underneath it are priced to a profit.

The fire right behind it is usually Jobs sell but the profit isn't there.

These plays are how we run a shop — they are not legal, tax, or accounting advice. Rules change by state and by contract, so before you act on the legal-sounding parts, run them past your own attorney or accountant. It's your business, and what you do with any of this is your call and your responsibility.

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